Our thoughts on this book
“To sell is human,” says D Pink. But to sell effectively requires structure, process, and practice. Pitch Anything reminds us of the importance of selling, and prescribes some unconventional wisdom to go about it.
Couldn’t help but be reminded at times of #PUA theories, which can make sense in the right context.
An enjoyable read, and recommended for anyone wanting to sell an idea. Basically, everybody. Because let’s face it, regardless of your role (spouse, teacher, parent, ceo, captain, sales exec), you are selling.