🇨🇦 B2B Copywriter



🥇 Missions


Write copy to engage and persuade business audiences


Move the world with words



⚔️ Qualities & Capabilities

Here’s a checklist for success in this role.


  • You are a creative mind, a lateral thinker, and an eloquent writer.
  • You are insightful because you are inquisitive. You ask open-ended questions and listen with curiosity.
  • You keep a notebook to jot down ideas, insights, lessons, and reminders.
  • You enjoy learning new things to hone your mental sharpness and expand your repertoire.
  • You read wide and deep, including books on business, strategy, psychology, marketing, branding, and advertising.
  • You are keen on observing people, seeking to understand human behaviour, which helps you appreciate, empathize, and influence people.
  • You are an independent yet collaborative team player. You bring ideas and perspectives to your team. You are open to feedback and change.
  • You embrace debates and speak your mind without reluctance. You can disagree and still commit to your team’s decision.
  • You are repulsed by mediocrity and thus driven to create great work.
  • You love working with words―ideating, writing, rewriting, editing, and killing darlings until what remains is essential and enjoyable.
  • You consider complex wording and unclear phrasing a product of lazy thinking.
  • You demand good copy to be clear and concise―and push for witty and wise when you see fit.
  • You can figure out what to write and how to write it―to suit any situation, audience, and medium.
  • You can put your taste and style aside―to resonate with an intended audience for a desired outcome.
  • You have at least five years of copywriting experience in the creative business of branding, marketing, and advertising.
  • You are a composed communicator, able to articulate and present ideas to diverse clients and audiences.
  • You can express a big-picture vision with keen attention to the smallest detail.
  • You are tech-savvy and adaptable to new technologies and systems quickly.
  • You are growth-minded and coachable.
  • You are cultured, not snobby, confident, not egotistical, humorous, and not crass.
  • You are a person of your word in every sense.


You embody the core values upheld at Pixel Dreams.

These are non-negotiables.





🛡 Responsibilities

Expectations of what you can and will do


  • Research, write, review, and edit copy and content for any medium, format, and style (ads, videos, websites, emails, socials, speeches, stories, presentations, events, articles, blogs, landing pages, direct mailers, banners, and more)
  • Contribute to vision, direction, execution, presentation, and delivery of campaigns and projects
  • Understand client objectives, project constraints, and market context to hone ideas and develop recommendations
  • Develop messaging framework and write copy for it
  • Continue expanding your perspective and deepening your expertise
  • Raise thought leadership for Pixel Dreams and our clientele
  • Follow a creative process and help evolve it
  • Embody creative excellence and help elevate it
  • Take part in cultivating teamwork and nurturing company culture
  • Teach others what you know
  • Future: build, manage, lead, mentor and grow creative team (strategists, writers, and designers)
What you can expect in a typical day and week at work


  • Attend company-wide morning and afternoon stand-ups
  • Stay on top of your assignments and commitments
  • Flow between deep work (working alone) and collaboration (working with teammates and clients)
  • Help your team and clients remove obstacles and achieve goals
  • Track your time invested at work
  • Track your daily habits, weekly goals, and monthly study efforts
  • Record key learnings and decisions in your journey’s doc
  • Hold yourself accountable to the personal and professional goals you choose to share
  • Express your gratitude for others (and hear others express theirs for you)
  • Joke and laugh a lot with your teammates and clients
  • Have social lunch together (when you come into one of our locations twice a week)



🌏 Opportunities

If you are the right fit for this role and company, your opportunities here are expansive.


  • Enjoy fulfilling work and meaningful relationships (there will be unavoidable tedious work and sticky relational situations from time to time)
  • Play a vital role in shaping the body of work produced by Pixel Dreams
  • Write for our company and clientele, including global and local brands across industries (about 80% B2B and 20% B2C)
  • Experiment with a diverse range of creative mediums and formats
  • Collaborate with a cohesive and fast-moving team in a stimulating and ever-evolving environment
  • Do your best work in a company committed to servant leadership, radical transparency, and kaizen operations
  • Not waste time with organizational politics and interpersonal conflicts
  • Study new things, and teach what you learn
  • Pursue growth and leadership opportunities
  • Make decisions, and see them through successes, failures, and lessons learned
  • Become comfortable stepping out of your comfort zone, again and again
  • Build and lead your creative team
  • Grow by helping grow your team and company, your family and community, and your clients and their teams
  • Find more avenues to make the world a better place
  • Help raise human intelligence and consciousness
  • Enjoy fair compensation commensurate with your performance



📑 Application

Believe you’re the one?


Let us know with a brief “letter” with

  • Who you are, where you are from, and why you’re applying for this opening
  • Share your favourite quote on copywriting/storytelling and another on leadership/management, and why they make your favourites
  • List your three favourite comedians and why they blow your mind
  • Include your portfolio or relevant links (PDF format only for attachment)
  • Add anything you want us to know about you


Apply here