Creative branding digital agency


Boutique branding agency, specializing in strategy, design, and communication.


Crush goals.

Our services

Services to supercharge your sales, marketing, ops, and culture.

Together we architect a strategy unique to your brand.

  • Strategy and positioning
  • Brand architecture
  • Naming and phonetic identity
  • Visual identity
  • Packaging and print
  • UXUI design
  • Interactive and new media
  • Environments and experience
  • Content marketing
  • Business and process consulting

Move faster.

PD Process

Get high-impact results at the speed of light through the structure and systems of our PD Process.



Approaching the mission from a proven path.


01. Discovery
Gain insight through deep research.
02. Strategy
Architect seamless strategy unique to your brand.
03. Execution
Proceed with agility, intent, and eyes on the prize.
04. Optimization
Monitor and adapt based on new evidence.




Success through adaptive and continuously optimized processes.


  • SCRUM methodology
  • Weekly sprints
  • Early monday morning tacticals
  • Daily check-ins
  • Friday EOD reviews
  • Dutiful reporting
  • Task-based communications
  • Steadfast time tracking
  • Quick-deployed templates
  • Team and individual health monitoring

Move stronger.

PD Philosophy

Multidisciplinary strategists, designers, and builders ready to tackle any challenge. Holistic philosophy facilitates world-class creative for your world-class vision.


What propels our team:


Attention to health
Teamwork remains the ultimate competitive advantage.1 We are dedicated to organizational and individual health. This philosophy gives your team the ultimate competitive advantage.
Dedication to learning
To keep improving, team members must keep learning.2 Our commitment to continuous study prepares us to conquer new challenges in our lives, our communities, and your project.


Alignment with values
We spend the majority of our time in work environments. Philosophers, creatives, and deep thinkers — and the projects they work on — thrive when those environments are structured by shared values.
Unified mission
Our massive transformative purpose:3 to increase human intelligence and consciousness. This purpose amplifies our work and your project to build a better world.

Meet your team.

Strategists, designers, and builders.


Kal Sayid

Kal Sayid

Founder & CEO

Lannie Le

Lannie Le

Partner & Creative Director

Trevor Landon

Partner & Art Director

Sarah Eskandarpour

Sarah Eskandarpour

Project & Account Manager

Lily Le

Lily Le

Design / Art

Mark Galura

Mark Galura

Design / Motion

Daniel Libby

Daniel Libby

Research / Video

  1. “Not finance. Not strategy. Not technology. It is teamwork that remains the ultimate competitive advantage, both because it is so powerful and so rare.” The Five Dysfunctions of a Team, by Patrick Lencioni, Author, Management Consultant
  2. “To Stay Relevant, Your Company and Employees Must Keep Learning” Harvard Business Review – Pat Wadors, ServiceNow
  3. Massively Transformative Purpose (MTP) – Peter Diamandis (XPrize, Singularity University)